Film Openings vs Film Trailers

Film Trailers vs Film Openings

Fantasia (Walt Disney-1940)

Fantasia-1940, is one of Walt Disney's most treasured movies to date. Fantasia is a 1940 American animated film produced by Walt Disney and released by Walt Disney Productions. With story direction by Joe Grant and Dick Huemer, and production supervision by Ben Sharpsteen, it is the third feature in the Disney animated features canon. The film consists of eight animated segments set to pieces of classical music conducted by Leopold Stokowski, seven of which are performed by the Philadelphia Orchestra.

Film trailers and film openings do differ in some ways, As a film trailer showcases the best moments in a movie, to convince appropriate audiences to see their movie; A film opening is generally the beginning of the film, most likely to be an expositional scene (or scenes).

The trailer:

*Trailers or previews are advertisments that traditionally followed the end of a Feature film, but this idea didn't last long, as people would leave before they've seen the trailer. Since then, the trailers are shown before a movie begins.

*Up until the 1950s, trailers were created by the National Screen Service, consisting of various key scenes from the film, coupled with large, descriptive text (this would usually describe the story). This often came with narration and was in circle until the 1960s, where textless trailers were becoming more popular.

*In the Fantasia Trailer, the most exciting, eyecatching scene have been chosen to showcase and convince viewers to watch the film. The first Fantasia film was made in 1948, therefore includes the large text and narration, which may seem old fashioned to 21st century viewers today.

*Trailers today are limited to 2 minutes 30 seconds at the maximum, Each studio or distributor is allowed to go over this limit once per annum.

*Since the purpose of the trailer is to attract an audience to the film, these clips are usually drawn from the most exciting, funny, or important parts of the film, however in a restricted manner and usually without producing ‘spoilers’.

* Some trailers use "special shoot" footage. This is material that has been created specifically for advertising purposes and does not appear in the actual film.The most notable film to use this technique was Terminator 2: Judgment Day, whose trailer featured elaborate special effects scenes that were never intended to be in the film itself

* Most trailers have a three-act structure similar to a feature-length film. They start with a beginning (act 1) that lays out the premise of the story. The middle (act 2) drives the story further and usually ends with a dramatic climax. Act 3 usually features a strong piece of "signature music" (either a recognizable song or a powerful, sweeping orchestral piece).

Media Coursework

Storyboard Comparison

Age Ratings

A Study of Cannibalism (in the Media)

Secondary Survey

Filming day 4